PENERAPAN ANALISIS BIAYA PEMASARAN DALAM MENILAI EFEKTIVITAS KEGIATAN PEMASARAN PADA PT. INTAN PARIWARA DI KLATEN

Suciati, - (1995) PENERAPAN ANALISIS BIAYA PEMASARAN DALAM MENILAI EFEKTIVITAS KEGIATAN PEMASARAN PADA PT. INTAN PARIWARA DI KLATEN. Other thesis, Prodi Manajemen Unika Soegijapranata.

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Abstract

Analisis biaya pemsaran digunakan untuk mengetahui atau mengontrol aktivitas kegiatan pemasaran, yaitu untuk fungsi mana biaya dikeluarkan, sehingga bisa memberi kontrol.

Item Type: Thesis (Other)
Subjects: > 650 Management > 658 Management > Marketing Management
Divisions: Faculty of Economics and Business > Department of Management
Depositing User: Mrs Ratnasasi Wijayanti
Date Deposited: 15 Jun 2016 10:06
Last Modified: 15 Jun 2016 10:06
URI: http://repository.unika.ac.id/id/eprint/10091

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