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ARDIAN, ELIA and Retnawati, Berta Bekti and Farida, Naili (2018) E-WOM attractiveness, e-brand community trust, e-brand community experience and brand loyalty: a study on XIAOMI electronic brand community in Indonesia. E-WOM attractiveness, e-brand community trust, e-brand community experience and brand loyalty: a study on XIAOMI electronic brand community in Indonesia, 12 (3). pp. 231-240. ISSN 17518202
Retnawati, Berta Bekti and ARDIAN, ELIA and Farida, Naili (2018) The important role of consumer conviction value in improving intention to buy private label product in Indonesia. The important role of consumer conviction value in improving intention to buy private label product in Indonesia, 23 (2). pp. 193-200. ISSN 1029-3132 .
