ANALISIS PEMILIHAN STRATEGI COST LEADERSHIP ATAU DIFFERENTIATION DENGAN MENGGUNAKAN SWOT UNTUK MENCAPAI KEUNGGULAN BERSAING

ANNA, - (2010) ANALISIS PEMILIHAN STRATEGI COST LEADERSHIP ATAU DIFFERENTIATION DENGAN MENGGUNAKAN SWOT UNTUK MENCAPAI KEUNGGULAN BERSAING. Masters thesis, PROGDI MAGISTER SAINS MANAJEMEN SEOGIJAPRANATA.

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Abstract

Internet merupakan faktor yang mendorong munculnya e-commerce (perdagangan elektronik). E-Commerce sendiri sangat menguntungkan bagi penjual karena adanya penghematan biaya yang lebih rendah dibanding kan perdagangan konvensional (offline shop); bagi pembeli karena dapat mengakses barang yang dibutuhkan dengan mudah dan cepat. Beberapa pelaku bisnis digital khususnya dalam peneliti

Item Type: Thesis (Masters)
Subjects: 700 Arts and Recreation > 720 Architecture > 725 Public structures > Recreation facilities
Divisions: Graduate Program in Management
Depositing User: Mrs. Frederika Kristin
Date Deposited: 12 Oct 2015 02:04
Last Modified: 12 Oct 2015 02:05
URI: http://repository.unika.ac.id/id/eprint/4304

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