ANALISIS PENGARUH KUALITAS PELAYANAN JASA PENGIRIMAN TERHADAP KEPUASAN KONSUMEN JNT CARGO DI UNGARAN TIMUR

PUTRA, GIRINDRA WARDHANA (2024) ANALISIS PENGARUH KUALITAS PELAYANAN JASA PENGIRIMAN TERHADAP KEPUASAN KONSUMEN JNT CARGO DI UNGARAN TIMUR. S1 thesis, UNIVERSITAS KATOLIK SOEGIJAPRANATA.

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Abstract

Penelitian ini mengevaluasi pengaruh variabel kualitas pelayanan terhadap kepuasan konsumen dengan sampel 60 orang. Teknik pengumpulan data menggunakan data primer yang dibagikan kepada konsumen JNT Cargo di Ungaran timur. Hasil analisis menunjukkan bahwa variabel responsiveness dan empathy tidak berpengaruh signifikan terhadap kepuasan konsumen. Temuan ini mengindikasikan bahwa aspek tangible, reliability dan assurance lebih berpengaruh pada tingkat kepuasan konsumen.

Item Type:	Thesis (S1)
Subjects:	600 Technology (Applied sciences) 600 Technology (Applied sciences) > 650 Management 600 Technology (Applied sciences) > 650 Management > 658 Management
Divisions:	Faculty of Economics and Business > Department of Management
Depositing User:	mr. Jodi Armanto
Date Deposited:	06 Nov 2024 01:51
Last Modified:	06 Nov 2024 01:51
URI:	http://repository.unika.ac.id/id/eprint/36254

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