MARKETING STRATEGIES AT EDUHOUSE THRIFT SHOP

SOEWITO, NOVENDA LORELIE (2023) MARKETING STRATEGIES AT EDUHOUSE THRIFT SHOP. Skripsi thesis, UNIVERSITAS KATOLIK SOEGIJAPRANATA.

Preview	Text 20.J2.0012 - Novenda Lorelie Soewito - COVER.pdf Download (242kB) | Preview
	Text 20.J2.0012 - Novenda Lorelie Soewito - BAB I_a.pdf Restricted to Registered users only Download (340kB)
	Text 20.J2.0012 - Novenda Lorelie Soewito - BAB II_a.pdf Restricted to Registered users only Download (303kB)
	Text 20.J2.0012 - Novenda Lorelie Soewito - BAB III_a.pdf Restricted to Registered users only Download (132kB)
	Text 20.J2.0012 - Novenda Lorelie Soewito - BAB IV_a.pdf Restricted to Registered users only Download (137kB)
	Text 20.J2.0012 - Novenda Lorelie Soewito - BAB V_a.pdf Restricted to Registered users only Download (130kB)
Preview	Text 220.J2.0012 - Novenda Lorelie Soewito - DAPUS_a.pdf Download (240kB) | Preview
	Text 20.J2.0012 - Novenda Lorelie Soewito - LAMPIRAN_a.pdf Restricted to Registered users only Download (485kB)

Abstract

Internship at Eduhouse provides exceptional opportunities for the writer to acquire the knowledge and skills required for future entrepreneurship. Its gives her the tools to surmount the obstacles she may encounter in her future business plans. Under the Eduhouse Foundation's management structure, an intern is responsible for various responsibilities throughout this occasion. The writer completed a six-month internship at Eduhouse, concentrating on the start-up B&B Thrift Shop. Her primary responsibilities included market analysis, competitor pricing surveys, product classification, and social media marketing strategies. She also conducted product classification, market research, and inspections for quality control. In the highly competitive thrift shop, conducting price surveys is essential for determining competitive pricing strategies and assessing the quality of products offered by competitors. Using the mobile application, the writer meticulously surveyed prices at various salvage stores in Semarang to collect vital data. In addition, financial reports play a crucial role in inventory management and asset evaluation for business proprietors. As an Instagram administrator for a business, the writer struggled with determining product pricing, navigating new Instagram features, and developing engaging content with the Canva application. To overcome these obstacles, the writer investigated alternative consumer engagement strategies and conducted price surveys at various online retailers.

Item Type:	Thesis (Skripsi)
Subjects:	400 Language
Divisions:	Faculty of Language and Art > Department of Englishpreneurship
Depositing User:	Ms Cristina Mayasari
Date Deposited:	04 Jul 2024 02:43
Last Modified:	04 Jul 2024 02:43
URI:	http://repository.unika.ac.id/id/eprint/35823

Actions (login required)

View Item