Untari, Rustina and SANJAYA, RIDWAN (2011) Upgrading SME’s Business by ICT. the International Journal of the Computer, the Internet and Management,, Vol. 1 (SPI). 42.1-42.6. ISSN 0858-7027 (print)
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Abstract
Small Medium Enterprises in Central Java, Indonesia have been proved to be survived in the global economic crisis some years ago. However, even though the number of SME are more than 95% from total of business in Central Java, SME can not be the leading factor in the economic. Some of those SME tend to be weak because of the conventional strategy in their business. ICT can be used as one of tools to empower the SME business. This paper will explain the research that has been done to respond the problem on implementation of ICT in the SME business. The strategies to introduce the ICT to SME and to upgrade the SME level of marketing will be discussed on this paper. By using qualitative method and action research that involving the ICT, the research looks for the best strategy in the ICT implementation for SME. A portal of SME based on ICT was created on the research as the result. The easiness on using the ICT is the key on this strategy. The socialization and workshop on using the ICT are also able to push the capability of SME to increase their coverage of market and size of their business. The collaboration bet
| Item Type: | Article |
|---|---|
| Subjects: | 600 Technology (Applied sciences) > 650 Management |
| Depositing User: | Ms Rustina Untari |
| Date Deposited: | 26 Jun 2024 23:30 |
| Last Modified: | 26 Jun 2024 23:30 |
| URI: | http://repository.unika.ac.id/id/eprint/35721 |
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