SUSILOWATI, MG. WESTRI KEKALIH (2018) Measuring MSEs’s Literacy on Banking Products and Digital Financial Services. In: THE FIRST INSURING SUSTAINABLE BUSINESS STRATEGY (ISBS) 2018: Managing Risk for Anticipating The Era of Volatility, Uncertainty, Complexity and Ambiguity (VUCA), 16 November 2018, Semarang.
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Abstract
Financial services is the one among the strategic sectors in an economy. In order to provide provide optimal benefits for the community, the availability of some financial service’s infrastructures is important. Banks and non-bank financial institutions are needed to accelarate some productive sectors. The problem is, the availability of banks and non-bank financial institutions is still relatively limited. One of the economic sector that is very potential to be developed as a support for the national economy is the micro and small enterprises (MSEs). Ironically, MSEs is a sector that is actually less touched by financial services, both banks and non-bank financial institutions. Related to those conditions, the Creative Economy Agency encourages micro and small enterprises (MSEs) to adopt digital technology in their business. By digitalization of their business, MSEs are expected to get business financing more easily. Bank Indonesia as monetary authority lounched Digital Financial Services (DFS) as a part of payment systemt.The implementation of DFS by MSEs can be expected to accelerate their growth andimprovve social welfare. In order to provide optimal benefits of DFS, the literacy of MSEs on banking products and digital financial servicesbecome important. This study aims to explore the literacy of MSEs of DFS.This study aims to explore the literacy of MSEs of banking products and DFS.This research found that MSEs enterpreneur’s knowledge of the banking products they have is relatively low. They tend to pay less attention to the atributes of banking products they have.Substantially the knowledge of MSEs regarding digital financial services and e-money tends to be correct, but they don’t not mention completely. They often use digital financial services in payment of electricity, water, telephone, internet and cable TV. Media for DFS transactions that tend to be more widely used are mobile phones.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | 300 Social Sciences 300 Social Sciences > 330 Economics 300 Social Sciences > 330 Economics > Financial Economics |
| Divisions: | Faculty of Economics and Business > Department of Management |
| Depositing User: | Ms MG. Westri Kekalih |
| Date Deposited: | 15 Mar 2023 09:47 |
| Last Modified: | 07 Aug 2023 03:02 |
| URI: | http://repository.unika.ac.id/id/eprint/31043 |
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