Erianti, Devi (2019) PERAN BRAND TRUST SEBAGAI PEMEDIASI PENGARUH KREDIBILITAS SELEBGRAM ENDORSER DAN PERCEIVED VALUE TERHADAP BRAND LOYALTY PADA PRODUK KOSMETIK. Masters thesis, UNIKA SOEGIJAPRANATA SEMARANG.
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Abstract
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Item Type: | Thesis (Masters) |
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Subjects: | 600 Technology (Applied sciences) > 650 Management > 659 Advertising and public relations > Brands |
Divisions: | Graduate Program in Management |
Depositing User: | mr AM. Pudja Adjie Sudoso |
Date Deposited: | 30 Mar 2020 03:49 |
Last Modified: | 02 Oct 2020 02:03 |
URI: | http://repository.unika.ac.id/id/eprint/21118 |
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