Christian, Tommy (2015) Tingkat Kesukaan Masyarakatterhadap Inovasi Produk Gethuk "The Fancy Taste of Gethuk". Masters thesis, Magister Manajemen Unika Soegijapranata Semarang.
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Abstract
Penelitian ini bertujuan: (1) Untuk mengetahui tingkat kesukaan masyarakat terhadap gethuk "The Fancy Taste of Gethuk " ditinjau dari segi rasa, kemasan, penampilan dan harga. (2) Untuk mengetahui pendapat masyarakat tentang gethuk Trio, gethuk kethek, gethuk lindri, dan gethuk Fancy.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | 600 Technology (Applied sciences) > 650 Management > 658 Management > Sales management |
| Divisions: | Graduate Program in Management |
| Depositing User: | Mrs Rikarda Ratih |
| Date Deposited: | 26 Aug 2015 01:14 |
| Last Modified: | 19 Jun 2023 02:00 |
| URI: | http://repository.unika.ac.id/id/eprint/182 |
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