Items where Author is "Tesalonika, Ilona"

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Tesalonika, Ilona and SUSILOWATI, MG. WESTRI KEKALIH (2023) Antecedents and Consequences of Brand Pride: An Investigation of The Causes of Brand Pride and Its Consequences for Willingness to Pay A Premium Price. Jurnal Penelitian Ekonomi dan Bisnis (JPEB), 8 (2). ISSN 2442-5028 (Print) 2460-4291 (Online)

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