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Sugiarto, Petrus Wijaya (2015) ANALISIS PENGARUH DESAIN PRODUK, CITRA MEREK, DAN HARGA TERHADAP KEPUTUSAN PEMBELlAN KONSUMEN YAMAHA NEW V-IXION LIGHTNING DI KOTA SEMARANG. Other thesis, UNIKA SOEGIJAPRANATA SEMARANG.