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Items where Author is "Mahardhika, Troy Surya"
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Mahardhika, Troy Surya (2014) “Analisis Pengaruh Brand Awareness, Perceived Quality, Brand Association, Brand Loyalty Samsung Android Terhadap Keputusan Pembelian Mahasiswa” (Studi Pada Mahasiswa Fakultas Ekonomi dan Bisnis Unika Soegijapranata Semarang). Other thesis, Prodi Manajemen Unika Soegijapranata.