THE CHALLENGES EXPERIENCED BY THE PHOTOGRAPHY FREELANCERS IN SEMARANG CITY AND THE WAY TO OVERCOME THEM

SUBAKTIO, GRACIA DEVIA PUTRI (2023) THE CHALLENGES EXPERIENCED BY THE PHOTOGRAPHY FREELANCERS IN SEMARANG CITY AND THE WAY TO OVERCOME THEM. Other thesis, Universitas Katholik Soegijapranata Semarang.

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Abstract

This study investigates the primary challenges experienced by freelance photographers, including competition, customer segmentation, and pricing. It further explores their ways to overcome the challenges. Through qualitative research, this study identifies the challenges faced by freelance photographers in Semarang and how to overcome them. The research found problems with the saturation of the market, the income problem faced by freelance photographers, and the balance between setting competitive rates and the work. Furthermore, the research emphasizes the importance of building a strong portfolio, establishing professional networks, and leveraging social media platforms to attract and retain clients in a highly competitive market.

Item Type: Thesis (Other)
Subjects: 400 Language
Divisions: Faculty of Language and Art > Department of Englishpreneurship
Depositing User: mr AM. Pudja Adjie Sudoso
Date Deposited: 04 Oct 2023 02:06
Last Modified: 04 Oct 2023 02:06
URI: http://repository.unika.ac.id/id/eprint/33083

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