THE TRANSNATIONAL BEAUTY OF LIM JU KYUNG IN TRUE BEAUTY KOREAN DRAMA

KARDANI, VIORENT AURRELIA (2023) THE TRANSNATIONAL BEAUTY OF LIM JU KYUNG IN TRUE BEAUTY KOREAN DRAMA. Other thesis, Universitas Katholik Soegijapranata Semarang.

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Abstract

This research was conducted to prove that the main character named Ju Kyung in Korean Drama True Beauty changes her facial appearance to match the beauty standards in her social environment which are also influenced by Western culture. The Western culture influenced her through the makeup that she learned through a YouTube link provided by her online friends. The researcher used theories on American transnational, globalization, and hegemony to find out how American culture influenced Ju Kyung in applying her Korean makeup and in defining the beauty standard she is confident in. Qualitative method was used by the researcher to support this research. The results of this research prove that the American global hegemony of YouTube tutorials that transnationalized to other countries has influenced the local South Korean culture of Ju Kyung to have a new identity. Ju Kyung's transformation from being ugly to a beautiful girl due to makeup has given her confidence and wide acceptance from her new school friends.

Item Type: Thesis (Other)
Subjects: 400 Language
Divisions: Faculty of Language and Art > Department of English Literature
Depositing User: mr AM. Pudja Adjie Sudoso
Date Deposited: 04 Oct 2023 01:43
Last Modified: 04 Oct 2023 01:43
URI: http://repository.unika.ac.id/id/eprint/33046

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