PERFORMANCE ANALYSIS AND STRATEGIES CONSTRUCTION OF NON PROFIT ORGANIZATION WITH THE BALANCED SCORECARD APPROACH: A Case Study of the XYZ Retreat House in Central Java

VERONICA, KURNIATI and HASTUTI, THERESIA DWI PERFORMANCE ANALYSIS AND STRATEGIES CONSTRUCTION OF NON PROFIT ORGANIZATION WITH THE BALANCED SCORECARD APPROACH: A Case Study of the XYZ Retreat House in Central Java. In: 5th ICBE International Conference on Business and Economy: Creating, Managing, and Distributing Wealth : Fulfilling the ASEAN Economy Community (AEC) Goals. School of Business and Economics of University of San Carlos.

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Abstract

The activity of non-profit organization is to carry out activities to provide social services to the community. One of the activities of a non-profit organization engaged in the religious field is in the form of home retreat services. The activities in retreat house are praying, seminar, training and meeting. Generally the retreat houses are managed by monks or nuns. The good retreat house services need to pay attention to performance measurements. One management tool that can be used to analyze performance is the Balanced Scorecard (BSC). BSC which was introduced by Kaplan and Norton in 1992 was initially only for profit organizations, but Kaplan and Norton made updates so that BSC could be used to measure the performance of non-profit organizations (Perkins, Grey, & Remmers, 2014). The aims of this research are to expose how were the Performance of XYZ Retreat House based on four perspectives in the Balanced Scorecard and to expose what kind the strategy formulation of XYZ Retreat House. The results of this research obtained: for financial perspectives measured by Current Ratio: it was found that financial conditions declined over 4 years, it was proved by the fluctuating profit conditions and declining ROA. The Customer Perspective shows the use of BOR in average 4 years is 9%. The internal business perspective found that the retreat house had not paid attention to market share and the pricing. Business strategy had not accommodated the development of existing needs, while the analysis of growth and learning perspectives found that employee welfare was still low and communication had not do well. This study also found that vision and mission had not been well socialized, the retreat house had not had a comprehensive strategy to address the seasonal model of retreat house use. For this reason, it is necessary to review the revitalization of the room and making promotion activities and cooperation with various agencies. In the process of compiling a comprehensive strategy, a SWOT analysis, analysis of the organization's vision and mission and performance measurement based on the Balanced Scorecard were important adopted in non profit organization

Item Type: Book Section
Subjects: > 650 Management > 657 Accounting
Divisions: Faculty of Economics and Business
Depositing User: Mrs Rikarda Ratih
Date Deposited: 13 Sep 2020 05:24
Last Modified: 13 Sep 2020 05:24
URI: http://repository.unika.ac.id/id/eprint/21956

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