Survey by knocking the door and response rate enhance technique in international business research

AGUSTINI, MARIA YOSEPHINE DWI HAYU (2018) Survey by knocking the door and response rate enhance technique in international business research. Problems and Perspectives in Management, 16 (2). pp. 155-163. ISSN 18105467

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Abstract

Low response-rate has been considered as a matter in a survey. Even though researcher has applied techniques to enhance the response-rate, they very often still experience low rate of response. This paper tries to share the challenging experience in dealing with low response-rate in the context of international business research. This is a questionnaire-survey to small firms in Indonesia that were doing business abroad. The results show that it is more important to select the most effective survey method rather than techniques to enhance response-rate in order to deal with local condition. Survey-by-knocking the door is found to be the best suited alternative for maximising the response-rate.

Item Type: Article
Subjects: 600 Technology (Applied sciences) > 650 Management
Divisions: Journal Publication
Depositing User: Ms Dwi Hayu Agustini
Date Deposited: 17 Sep 2020 17:05
Last Modified: 17 Sep 2020 17:05
URI: http://repository.unika.ac.id/id/eprint/17795

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