ANALISIS PENERAPAN PRINSIP EFFECTUATION PADA PENGUSAHA TB KARYA AGUNG

Prasetya, Richard Maydo (2015) ANALISIS PENERAPAN PRINSIP EFFECTUATION PADA PENGUSAHA TB KARYA AGUNG. Other thesis, Prodi Manajemen Unika Soegijapranata.

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Abstract

PenelitianinibertujuanuntukmendiskripsikansecaraumumprinsipEffectuationpadapengusahatokobangunan.LatarbelakangmasalahnyaadalahuntukmengetahuiapakahpadasaatmembangunbisnisnyaBapakEddimenggunakanprinsipEffectuationatautidak.Metodepenelitian yang digunakanpadapenyusunanskripsiinididasarkanpadatipepenelitiandeskriptifkualitatifdenganteknikpengumpulan data melaluiwawancarasecaramendalam yang digunakansebagai data primer untukpenelitianinidanpenggunaan data sekundersebagaipenunjang data untukmemperkuatskripsiini. HasilpenelitianinimenunjukkanbahwaBapakEddiLeksonosebagaisubjekpenelitianinisudahmenggunakanprinsip Effectuation dalammembangunbisnisnya. PrinsipEffectuationterdiridari lima prinsipyaitu :Bird in Hands Principle, Affordable Loss Principle, Lemonade Principle, Crazy Quilt Principle, dan Pilot in the Plane Principle. Keyword :Analisis, Prinsip Effectuation, tokobangunan

Item Type: Thesis (Other)
Subjects: > 650 Management > 658 Management > Personnel management
Divisions: Faculty of Economics and Business > Department of Management
Depositing User: Mrs Ratnasasi Wijayanti
Date Deposited: 26 Aug 2015 01:13
Last Modified: 26 Aug 2015 01:13
URI: http://repository.unika.ac.id/id/eprint/162

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